CanalTrece wanted to project itself in a digital medium to grow content consumption through the internet. The challenge was to understand the correct way to present this content without limiting ourselves to video.
We built a platform that allows us to bring the experience of a television channel to any device with internet access (cell phones, tablets and computers). Now users can consume multimedia content in an intuitive and fast way.
In the design process we considered using a modular scale and relying on the vertical rhythm we managed to obtain a consistent, harmonious design suitable for reading articles with high multimedia content, the articles have infinite scroll and also high contrast was implemented for people with low vision.