Understand the problem you are solving is the first thing to do. Most of the projects we look at don't have this clear, and this is the primary reason for them to fail.
We use design thinking when setting the digital strategy for any product we build. Is very useful to know what are the pains you are trying to solve before giving away your medicine. This is a quick win for you or any digital project.
Some nerds want to know what's under the hood. We are the same kind.
Our AX3 Framework is a group of methodologies and tools, improved over the past 14 years with hundreds of projects. Here are some we use: