When Everything Happens at Once
Go to school, graduate, get a job, get married, have kids, retire. One step after the other. Sounds tidy. Feels safe.
Camilo Nova
Camilo Nova
CEO
Our insights
Learn about strategy, design, and technology.
Camilo Nova
Why Should I Worry About the Things I Can’t Control?
There’s so much talk about all the jobs being replaced by AI. Professions that lasted for decades are suddenly gone...
Camilo Nova
Camilo Nova
CEO
What am I Capable Of?
You are worrying about a new responsibility. Something you’ve never done before. Here’s the truth: no one starts out knowing
Camilo Nova
Camilo Nova
CEO
Thoughts on Financial Freedom
When you think about it, it’s never enough. The more you make, the more you spend. That’s the trap...
Camilo Nova
Camilo Nova
CEO
Even in the deepest darkness, we can light up and help others
You can feed your body, and it will last for hours, but when you feed the spirit, it will last for a lifetime.
Camilo Nova
Camilo Nova
CEO
How to Prioritize Ideas with the ICE Method
The ICE method stops decision paralysis. Instead of debating or guessing, use a quick, consistent framework
Camilo Nova
Camilo Nova
CEO
Think Product, Not Just Design
Good design isn’t enough. When you think like a product, everything flows better: less confusion, more real impact.
Miller Rodriguez
Miller Rodriguez
Web Designer
All AI products look the same
AI products all look the same generic design is killing differentiation, and only intentional, soulful design can set them apart
Miller Rodriguez
Miller Rodriguez
Web Designer
Beautiful design or useful design?
Apple’s new “liquid glass” style looks good, but it compromises performance, usability, and visual longevity.
Miller Rodriguez
Miller Rodriguez
Web Designer
An ecommerce site people truly want to use
Building an eCommerce site isn’t just about listing products online — it’s about crafting a clear, smooth, and trustworthy exper
Miller Rodriguez
Miller Rodriguez
Web Designer
UX Design: The Difference Between a Good Idea and a Good Product
UX isn’t just about looks, it’s about creating clear, useful, and enjoyable experiences. It’s what turns a good idea into a prod
Miller Rodriguez
Miller Rodriguez
Web Designer
Building a Brand People Want to Follow
Building a brand is about making a promise and consistently living up to it. It's not about logos or trends—it's about authentic
Miller Rodriguez
Miller Rodriguez
Web Designer
Songs Are the Save Feature of Our Lives
Before the Internet, you had to figure out how to save data to the local disk and how often. There was a tradeoff
Camilo Nova
Camilo Nova
CEO
Wear Your Special Clothes Every Day
I have deep respect for any craft that takes years to master. You can find tailors easily, but a great one? That's rare
Camilo Nova
Camilo Nova
CEO
Purpose. People. Process.
It was my natural instinct as an engineer. Problem shows up, break it down, and fix it piece by piece. That's how my brain works
Camilo Nova
Camilo Nova
CEO
Why Building Software Is Like Building a House
Everyone knows someone who tried to save money on a renovation by hiring a cousin, a friend, or someone who "kinda knows"
Camilo Nova
Camilo Nova
CEO
Energy Is More Important Than Intelligence
The purpose of any leader is to bring action. Leaders are shakers. They cannot be still or at peace. It's easy to forget...
Camilo Nova
Camilo Nova
CEO
Inaction Is Worse Than Doing the Wrong Thing
Cicero once said, "More is lost by indecision than wrong decision. Indecision is the thief of opportunity".
Camilo Nova
Camilo Nova
CEO
The Secret to Happiness Is Having a Bad Memory
We spend an enormous amount of time in our own heads. Replaying the past, rehearsing alternate futures, and analyzing what if...
Camilo Nova
Camilo Nova
CEO
ChatGPT Just Created the Greatest Digital Transformation Window in Human History
We’re entering another historic transformation where ChatGPT and generative AI have opened a window of opportunity unlike any
Camilo Nova
Camilo Nova
CEO